Cultural Tour China – Explore the Soul of China through Authentic Cultural Journeys.

About Us

Discover China, Connect the World

Cultural Tour China shares authentic stories of Chinese culture through global perspectives, blending education, tourism, and digital innovation to help the world experience the real China.

See the Full Story

5000

Years of Civilization

Explore the legacy of 5,000 years of Chinese history — from ancient dynasties to modern creativity, where tradition and innovation meet in every journey.

56

Ethnic Cultures

Experience the diversity of China’s 56 ethnic groups — colorful festivals, costumes, and customs that reveal a living mosaic of heritage.

40

UNESCO World Heritage Sites

Visit China’s 40 UNESCO sites — from the Great Wall to Guilin’s karst landscapes — each a masterpiece of culture and nature.

300+

Cultural Festivals

Celebrate over 300 festivals nationwide — taste mooncakes, race dragon boats, and light lanterns that bring legends to life.

Top Cultural Experiences in China

The Great Wall of China

Highlight: A world wonder stretching over 21,000 km, the Great Wall represents China’s resilience and ancient engineering brilliance.
Experience: Hike along restored sections near Beijing (Mutianyu, Jinshanling), explore watchtowers, and enjoy breathtaking mountain views.

City:

Beijing

History:

7 dynasties

Highlight:

10 million+ visitors/year

Xi’an Terracotta Army

Highlight: Unearthed in 1974, over 8,000 life-sized clay soldiers guard Emperor Qin’s tomb, offering a window into China’s first unified empire.
Experience: Witness archaeological craftsmanship up close and learn about Qin dynasty military history and artistry.

City:

Xi’an

History:

2,200 years old

Highlight:

8,000+ clay soldiers

Guilin & Li River Culture Tour

Highlight: Famed for “the best scenery under heaven,” Guilin’s karst peaks and Li River landscapes inspire poets and painters for centuries.
Experience: Take a bamboo raft from Yangdi to Xingping, visit ancient villages like Daxu, and taste authentic Guilin rice noodles.

City:

Guilin

History:

UNESCO

Highlight:

1,000+ karst peaks

Hangzhou West Lake Experience

Highlight: A UNESCO World Heritage Site blending nature and legend — praised by poets and Marco Polo alike as “paradise on earth.”
Experience: Cruise across the lake, visit tea plantations at Longjing, and enjoy the beauty of Chinese gardens and classical music.

City:

Hangzhou

History:

2,000+ years

Highlight:

6.4 km² lake

Find more ?

Where Every Festival Tells the Story of a Thousand Years

Celebrating China’s Living Traditions

From the Lantern Festival’s glowing nights to the Dragon Boat Festival’s thrilling races, China’s 300+ traditional celebrations unite families, honor ancestors, and express joy through food, music, and art — a vibrant journey through time where every festival tells a story of culture and connection.

Highlights:

300+ traditional festivals · centuries-old customs · nationwide celebrations

Book your visit online

“My latest trip to China’s former capital preceded a week in sprawling Gansu province, so thinking of all the things to do in Xi’an made me anxious. I didn’t have a lot of time to explore, even considering the fact that I ascended the Xi’an City just minutes after the iconic fortifications opened.”

Kate A.

Travel Blogger

“Some of my best times and strongest memories of China are because of having an awesome guide, and travelling with small a group of really good people. Give it a go; you’ll see why I highly recommend it!”

James D.

Regular Customer

“This is more than just a brewery—it’s a place with soul! You can enjoy amazing beer, meet friendly people, and hear fascinating stories from the brewers. The atmosphere is perfect for long hangouts with friends. I’ll definitely be back!”